|
PROVIDING FOCUSED COVERAGE OF EMERGING TRENDS
AND ISSUES IN HEALTHCARE MANAGEMENT
2009 Editorial Calendar
| Black
and White |
1x
|
3x
|
6x
|
| Spread |
$10,565 |
$10,145 |
$9,825 |
| 1 Page |
$5,555 |
$5,335 |
|
| 2/3
Page |
$4,910
|
$4,715
|
$4,565
|
| 1/2
Page |
$3,340
|
$3,205
|
$3,100
|
| 1/3
Page |
$2,235
|
$2,135
|
$2,060
|
| 1/6
Page |
$1,225
|
$1,170
|
$1,145
|
| Four Color |
1x
|
3x
|
6x
|
| Spread |
$13,865 |
$13,315 |
$12,910 |
| 1
Page |
$7,300
|
$7,005
|
|
| 2/3
Page |
$5,485
|
$5,260
|
$5,095
|
| 1/2
Page |
$4,365
|
$4,210
|
$4,075
|
| 1/3
Page |
$2,920
|
$2,805
|
$2,715
|
| Covers |
1x
|
3x
|
6x
|
| 2nd |
$8,405
|
$8,065
|
$7,815
|
| 3rd |
$8,160
|
$7,715
|
$7,480
|
| 4th |
$9,495
|
$9,110
|
$8,830
|
Additional advertising opportunities with Healthcare Executive!
Inserts and other preprinted materials can be inserted or polybagged with Healthcare Executive magazine. Please contact your sales representative for more information.
Business Reply Cards and Inserts:*
| Single-sheet Page Insert: $8,730 |
Business Reply Card: $4,365 |
For more information on nonstandard inserts, please contact your sales representative. *Prices subject to chang.
Regional inserts: Further target your message
with regional segmentation of your market.
Harvey Study: Free for advertisers, a twice-a-year
study measuring reader recall of your ad. The study will
be conducted in the January/February and July/August
issues by Harvey Research, leaders in advertising research.
Directory ads: A useful resource for readers;
headlined by industry.
| Services Directory |
1x |
3x |
6x |
| DOS |
$810 |
$650 |
$570 |
ACHe-news: Published bi-weekly, ACHe-news is e-mailed to over 30,000 Healthcare Executive subscribers who lead the country’s hospitals, healthcare systems and other healthcare organizations. Advertising space is limited to 10 butt ons per issue and is off ered only to organizations that purchase full-page four-color ads in Healthcare Executive.
| ACHe-news |
6x |
12x |
24x |
| |
$1,200 |
$950 |
$800 |
| |
|
|
|
| Mechanical
Specifications |
|
|
|
| Material
Size |
Width
|
Depth
|
|
| Full Page |
8 1/8" |
10 7/8" |
|
Non-bleed live area
|
7"
|
10"
|
|
| 2/3
Page (vertical) |
4
1/2"
|
9
1/2"
|
|
| 1/2
Page (horizontal) |
7"
|
4
3/4"
|
|
| 1/2
Page (vertical) |
4 3/4"
|
7"
|
|
| 1/3
Page (vertical) |
2 1/8"
|
9
1/2"
|
|
| 1/3
Page (island) |
4
1/4"
|
4
3/4"
|
|
| 1/6 Page |
2 1/8" |
4 3/4" |
|
| 1/6
Page (Directory) |
2
1/8"
|
4
3/8"
|
|
| ACHe-News Button |
120 px |
60 px |
|
| Trim
Size: 8 1/8" x 10 7/8" |
Spread:
16 1/4" x 10 7/8" |
|
Bleed Size: 8 3/8" x 11 1/8" |
Spread:
16 1/2" x 11 1/8" |
| Live
Area: 7 5/8" x 10 3/8" |
Spread:
15 3/4" x 10 3/8" |
| Web
offset, perfect bound |
|
For
advertising information, please contact:
The Townsend Group
Phone: (301) 215-6710
Fax: (301) 215-7704
E-mail: ache@townsend-group.com
Agency Commission
Fifteen percent of gross billing is allowed to recognized agencies on space and color, provided account is paid within 30 days of invoice. DOS and ACHe-news advertising are not eligible for agency commissions.
Commissions are not allowed on reprints.
Prepress Specifications
All advertising must be in a digital format.
- Required format for black-and-white or four-color digital advertisement is high-resolution Adobe Acrobat PDF file format with all fonts and images embedded.
- Embedded images must be a minimum of 300 ppi (pixels per inch). Color images must be CMYK. Files containing RGB or LAB images will not be accepted.
- All screen and printer fonts must be embedded. All fonts submitted should be PostScript fonts. We do not accept TrueType fonts. Text using TrueType fonts must be converted to an artwork state such as “outlines” or curves. These rules also apply to text used in artwork.
- Cropmarks should be provided in the creative to show exactly how the ad should be placed in the ad space.
- Spreads and full-page ads must include a minimum of 1/8”
bleed.
For further instructions on how to prepare your digital advertisement, please contact us and we will e-mail you a stuffed (or zipped) file containing those options as well as specific instructions on how to prepare the file.
PDF files can be submitted via e-mail or by FTP. For quality assurance, please mail us a hardy-copy color proof. To request a file and instructions, please contact Michael Baffes via e-mail at mbaffes@ache.org or (312) 424-9418.
Please
send materials to:
American College of Healthcare Executives
Attn: Michael Baffes, Production Specialist
1 N. Franklin St., Ste. 1700, Chicago, IL 60606-3529
E-mail: ProductionManager@ache.org
Publisher’s Statement
Healthcare Executive magazine carefully reviews ads before publication. No advertising contract is binding upon the American College of Healthcare Executives, Healthcare Executive magazine, or any representatives thereof unless and until the content of the advertisement(s) is approved by the American College of Healthcare Executives. If, for any reason, an advertisement is canceled after the closing date, the publisher reserves the right to repeat a former ad at the full rate. If the advertiser has not previously run an ad, the advertiser will be charged for the cost of the space reserved. Neither the advertiser nor its agency may cancel an advertisement after the closing date. Special contract schedules will not be canceled.
For
more information, please contact:
The
Townsend Group
Phone: (301) 215-6710
Fax: (301) 215-7704
E-mail: ache@townsend-group.com
The MAGAZINE FOR HEALTHCARE LEADERS
Magazine
Overview - Editorial Calendar
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Profile - Advertisers
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