Improve Your Competitive Strategy: A Guide for the Healthcare Executive
Alan M. Zuckerman, FACHE, FAAHC
ISBN 13: 978-1-56793-177-8 Softbound, 262 pp, 2002
Imprint: ACHE Management Series Book
Order code: 1147
Build and maintain a competitive advantage. This book explains various competitive strategies and how you can apply them at your organization.
This practical guide provides you with advice and approaches for:
Defining and implementing your competitive strategy
Uncovering market needs that could lead to competitive advantage
Anticipating and countering the moves of competitors
Using basic analytical techniques to perform competitive analyses
The book also explores emerging approaches to competitive strategy and provides a list of simple guidelines for taking your current strategy to new levels.
Alan M. Zuckerman, FACHE, FAAHC, is president of Health Strategies & Solutions, Inc., a healthcare strategy firm, and one of the nation’s leading health care strategists. During his career, Mr. Zuckerman’s consulting work has focused on strategic planning and competitive strategy; this book is an outgrowth of his experience with hundreds of diverse healthcare organizations, including many of the top hospitals, health systems, and academic medical centers in the country. Mr. Zuckerman is a frequent speaker on a variety of healthcare topics, the author of six books, and a winner of the ACHE’s James A. Hamilton Award for book of the year.