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Improve Your Competitive Strategy: A Guide for the Healthcare Executive

Alan M. Zuckerman, LFACHE

ISBN: 9781567931778
Softbound, 2002
Order Code: 1147
ACHE Management
  • Non Member Price: $17.00

Book Description

Build and maintain a competitive advantage. This book explains various competitive strategies and how you can apply them at your organization.

This practical guide provides you with advice and approaches for:

  • Defining and implementing your competitive strategy
  • Uncovering market needs that could lead to competitive advantage
  • Anticipating and countering the moves of competitors
  • Using basic analytical techniques to perform competitive analyses

The book also explores emerging approaches to competitive strategy and provides a list of simple guidelines for taking your current strategy to new levels.